Inovance's flagship Monarch brand is a leading provider of elevator and escalator control solutions. Monarch's integrated controller concept combines an elevator control with the drive. The company's product portfolio includes the NICE3000+ integrated elevator controller, the NICE2000 integrated escalator controller and the NICE1000+ parallel integrated controller, as well as control cabinets and peripheral devices. Monarch's products are suitable for commercial passenger and goods elevators, as well as elevators in private residences, and the company has a leading position in many of the world's most important elevator markets. The company's market share in Europe is growing rapidly and it has over one third of the market for elevator control systems in China, and over 30% of the elevator inverter market in India.